About Us
Founded in 2016 and based in London, Lean In Media is an international distributor and consultancy specialising in factual programming, documentaries, and scripted productions. We connect award-winning Asian stories, Chinese dramas, and acclaimed natural history films with global audiences.
Approachable and collaborative, we work with partners to deliver impactful marketing strategies and high-quality titles that transcend borders. With expertise in Asian and global markets, we bridge cultures and bring compelling programming to the world.
At Lean In Media, we are storytellers, bridge-builders, and champions of creativity.
“TVF International have worked with Aiping for several years - she has always been a fantastic partner to work with and has a highly developed understanding of the Chinese media landscape.
We have recently collaborated with Lean In Media to provide translation, subtitling and localisation for our titles on a few big-scale deals with top-level Chinese online platforms. These clients have very high standards and expectations, and Lean In Media have met these expectations at every step of the way. They have been highly proactive in identifying any issues and resolving them in a timely manner which has been key to the success of these deals. I would highly recommend their services.
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